Sustainability statement

Pioneer Foods has come a long way since its inception in 1920. We have strived from the very first day to ensure that our products are of a superior quality and good value for money. This approach ensured a strong relationship with our customers and our brands can be found in almost every home.

Over the years this relationship has come to be recognised in our corporate brand promise “. . . Nourishing to Sustain . . .”.

Pioneer Foods’ ongoing commitment to sustainable development stems from the realisation that a mindset of ’business as usual’ is no longer viable.

Triple bottom line reporting underlines this commitment. It is a global reporting standard by which companies can be judged. It analyses and comments on the three most important components of our operations, i.e. our people, our profits and our planet.

This is evidenced by increasing shareholder activism with regard to ethical business behaviour, good governance, consideration for employees and respect for the environment. Businesses in turn are responding by developing strategies which encompass these issues.

Pioneer Foods is one of the largest food producers in South Africa. As such, Pioneer Foods is committed to a strategy that will ensure progress and prosperity, but which will not come at the price of a sustainable future for itself and all its stakeholders.

We realise that this strategy and approach will have to change and adapt to the ever-changing landscape of business.

Sustainability is a journey, not a destination, and although we have just started on this path, we are all committed to ensuring that Pioneer Foods remains on this journey.

W A Hanekom
Managing Director