Over the years, Pioneer Foods has entered into various joint ventures in South Africa as well as further afield. The aim of these joint ventures is to expand the company’s existing footprint into category adjacencies as well as other markets.
The joint venture provides an opportunity for both companies to combine expertise in the food and beverage, as well as functional foods sectors and explore categories outside of their respective traditional markets to unlock new product opportunities.
Bokomo Botswana (50%)
This is a partnership with an established business, P.F. Brink (Pty) Ltd, and consists of an egg production and sales operation as well as the production and selling of wheaten flour and maize meal.
Based in Windhoek, Bokomo Namibia focuses on egg, wheaten flour and maize meal production and distributes a wide range of the Group’s products in the region. It operates a layer unit and wheat and maize mill. A 50% equity stake was sold to Frans Indongo Group, a Namibian business, in 2007.
Alpen Food SA (50%)
The Alpen Food Company is a joint venture with Weetabix Limited in the UK, manufacturers and distributors of well known and highly popular leading cereal brands in that country. Alpen Food SA uses identical technologies and product recipes at its production facility in Cape Town, to produce their range of Alpen mueslis and Nutrific wheat biscuits.
Bowman Ingredients SA (50%)
Bowman Ingredients SA is a joint venture with the UK-based Jas Bowman and Sons, and specialises in making batters, breadcrumbs and food coatings. Many of the products are tailored to meet the exact requirements of South African manufacturers and end consumers.